If you want to change the world, as they say, and still don’t understand how important social media (Twitter, Facebook et al) is as a primary tool, then you might want to watch this short video featuring digital strategist, Cheryl Contee.

Contee was speaking at the Netroots Nation conference (ending today) in Las Vegas. She highlights some important statistics about who’s using social networking media, and offers a few powerful dos and do nots for social activists and organizations.

For example, Contee explains why now “there is no digital divide.”

Though the conference is USA focused, the info about Twitter and Facebook is applicable across the globe.